Realtor.com® expands its offerings to provide consumers with even more comprehensive listings information
SAN JOSE, Calif. – August 19, 2013 – Realtor.com®, operated by Move, Inc. (NASDAQ: MOVE) announced today the release of a deeper consumer experience, which now includes new home plans and communities on the realtor.com® website and mobile web offerings, using content sourced from Move, Inc.’s joint venture partner Builders Digital Experience (BDX).
Realtor.com® users can now view over 44,000 new home plans from thousands of new home communities sourced from BDX as part of realtor.com®’s website search results. They can also conduct specific searches for new homes in the recently launched “New Homes & Communities” section of realtor.com®. New home plans are included alongside resale listings on the main search results page, as well as the area map display.
The addition of new homes communities and plans is the first enhancement to launch after the historic July 24 National Association of REALTORS® board of directors meeting, where the board recommended that the REALTORS® Information Network (RIN) modify its agreement for the operation of realtor.com® with Real Select a Move, Inc. subsidiary.
“Consumers have always depended on realtor.com® for the best listing accuracy, and we are very proud to roll out new features that will increase the breadth and depth of realtor.com®’s listing content. By providing consumers with all their real estate options in one place – new homes, resale homes and rentals – realtor.com® is able to garner the attention of new consumers, as well as enhance its reputation as the online and mobile destination for all things real estate,” said Errol Samuelson, chief strategy officer at Move, Inc. “REALTORS have always been, and will always be, a crucial component of the home buying and selling process. As we deepen our consumer experience, we’re also establishing key opportunities to better educate consumers and highlight the importance of working with a REALTOR.”
Comprehensive and accurate listings, as well as industry expertise, are essential components of the home buying process. To ensure that potential home buyers and sellers understand the value of REALTORS® in their local markets, realtor.com® is launching ad campaigns within the new homes experience and featuring a series of educational articles that underscore the importance of REALTOR® representation. Additionally, REALTORS, including those who represent new home communities, are designated with a REALTOR® logo to identify them as members of the National Association of REALTORS®; who subscribe to its strict Code of Ethics.
“This is a pivotal moment for the building industry for the builders that list all of their communities with BDX and especially for buyers who are pursuing their dream of home ownership,” said Tim Costello, chief executive officer, BDX. “We know that 20 percent of home buyers go into a home search with a preference for a new home, and now realtor.com® is providing home buyers with a complete and accurate picture of available home options in their area.”
BDX is a leading provider of digital marketing solutions for home builders. The company operates NewHomeSource.com and Move.com New Homes, which are the two leading new home destinations on the internet. For BDX builders, the new realtor.com® experience creates a tremendous opportunity to increase exposure of their properties.
Builders interested in listing communities with BDX and on realtor.com® should contact BDX at info(at)thebdx.com or by phone at 866-651-8866.
Operated by Move, Inc., (NASDAQ: MOVE), realtor.com® helps connect people with the content, tools and expertise they need to find their perfect home. As the official website of the National Association of REALTORS®, realtor.com® empowers consumers to make the smartest decisions when it comes to finding a home by leveraging direct connections with more than 800 MLSs to deliver the most accurate and up-to-date listing information in neighborhoods across the country, and by making timely and meaningful connections between consumers and REALTORS®. Whether through desktop, mobile, or tablet versions, realtor.com® is where home happens.
About Move, Inc.
Move, Inc. (NASDAQ:MOVE), the leader in online real estate, operates: realtor.com®, the official website of the National Association of REALTORS®; Move.com, a leading destination for new homes and rental listings, moving, home and garden, and home finance; ListHub™, the leading syndicator of real estate listings; Moving.com™; SeniorHousingNet; SocialBios; Doorsteps, TigerLead®; and TOP PRODUCER® Systems. Move, Inc. is based in San Jose, Calif.
About Builders Digital Experience
Builders Digital Experience, LLC (BDX), a joint venture between Move, Inc. (NASDAQ:MOVE) and Builder Homesite, Inc., was founded to combine the industry’s leading new home resources under one roof and offer builders innovative online marketing options, streamlined customer service and support, and greater value. Capitalizing on over 13 years of building industry experience, BDX operates www.newhomesource.com, the leading new home website, while also providing other services to builders, including video production, rich media rendering, mobile search, custom website production and more. For more information, visit www.thebdx.com.
This press release may contain forward-looking statements, including information about management’s view of Move’s future expectations, plans and prospects, within the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks, uncertainties and other factors which may cause the results of Move, its subsidiaries, divisions and concepts to be materially different than those expressed or implied in such statements. These risk factors and others are included from time to time in documents Move files with the Securities and Exchange Commission, including but not limited to, its Form 10-Ks, Form 10-Qs and Form 8-Ks. Other unknown or unpredictable factors also could have material adverse effects on Move’s future results. The forward-looking statements included in this press release are made only as of the date hereof. Move cannot guarantee future results, levels of activity, performance or achievements. Accordingly, you should not place undue reliance on these forward-looking statements. Finally, Move expressly disclaims any intent or obligation to update any forward-looking statements to reflect subsequent events or circumstances.
Director of Marketing
Builders Digital Experience (BDX)